Archive for May, 2009

Get Your Viral eMail Forwarded

Getting recipients of your viral advertising e-mail to forward it to their friends and coworkers isn’t as hard as it sounds. The whole trick is to make them WANT to share it and thereby share your advertisement. Neat! Cool! Free! Because entertainment has value, interactive content like a quiz or test can inspire forwarding, especially [...]


The Viral Marketing Value of eMail

Viral Marketing using e-mail is not an objective. It is part of a campaign strategy that is used to achieve objectives. In order to achieve greater branding success exposure, you craft your e-mail message or offer in a way that it encourages pass-along. Viral marketing is all about producing a message with a quality offer [...]