Facebook – the ultimate viral platform
It has been some time since my last post here, over a year in fact. Well, a lot has change, especially in terms of viral marketing. Basic principles remained the same, but Facebook grew to an incredible size and importance, even beating almighty Google as No. 1 address over the entire Internet. Facebook’s significance and [...]
Michael Jackson’s Viral Marketing
Just turn on MTV or VH1 these days and you’ll witness Michael Jackson’s tribute videos. King of Pop died few days ago and left remarkable musical opus, even if you’re not a fan you have to admit: the man had a gift. Being the largest pop star of our time Michael Jackson had big marketing [...]
The Viral Marketing Use of Online Video and Audio
Online use Both conventional and viral marketing use audio and video online as broadband availibility made it possible. Online multimedia advertising became quite usual so user attention can be captured and ads stand out from the crowd in an increasingly ad-cluttered online environment. It is true that video and audio formats cost more to serve [...]
Seven Most Used Viral Channels
In the beginning, e-mail was the way that viral marketing started. Since that day, viral marketing has gone from a marketing strategy to an art form and there are many ways to accomplish the objective of creating a successful viral marketing campaign. Seven of those ways are: 1. E-mail: It was first but it is [...]
E-book – Great Viral Marketing Tool
Should I create an e-book? E-books should be used in a viral marketing campaign as much as possible, because it’s not that hard to create an e-book any more. These days there are lot of free pdf tools that ease the process and make it literary just few mouse clicks. Any previously written material combined [...]
